Social Media Executive
Date: 24 Apr 2025
Location: GB
Company: Glanbia
Social Media Executive
Glanbia
Join this dynamic team focused on delivering better nutrition for every step of life’s journey
The Opportunity
We’re looking for a creative powerhouse to take the reins of our social media and bring the world’s #1 sports nutrition brand to life online. This isn’t just about scheduling posts - this is your chance to shape culture, build hype, and spark real connection with a global community of athletes, gym-goers, and everyday performance seekers.
As our Social Media Executive, you'll be front and centre of our digital presence, creating thumb-stopping content, championing user-generated gold, and keeping our brand bold, human, and always one step ahead. You’ll need to be obsessed with trends, fluent in TikTok, Instagram and beyond, and ready to roll up your sleeves to concept, shoot, edit, and post content that gets people talking (and tagging).
This role is for someone who lives and breathes social. Someone who can turn a half-baked idea into a viral moment. Someone who understands what makes people double tap, share, comment, and come back for more.
If you're fired up by the idea of owning the social channels for a brand trusted by millions - and you're hungry to push boundaries in a fast-paced, high-energy team - then this is your moment.
Responsibilities
Content Creation and Curation:
- Create engaging, high-quality content tailored to various platforms (TikTok/Instagram), both independently and in collaboration with agency partners, creators, photographers and influencers.
- Curate and share user-generated content to celebrate our community
- Collaborate with the Senior Art Director to create and produce high-quality graphic communications, including video editing and digital assets for web, social media, and events, while maintaining branding excellence
- Co-create briefs to stimulate the industry-leading coach program
Community Engagement:
- Manage social community through active engagement of comments across social channels
- Foster positive interactions and encourage user participation through contests, challenges, and interactive posts
- Identify and engage with brand advocates, influencers, and potential ambassadors
Analytics and Reporting:
- Stay updated on industry trends, competitor activities, and social media best practices
- Monitor, analyse, and report on social media performance using analytics tools
- Provide insights and recommendations to optimize content and strategies
Campaign Management:
- Support the Community Manager & Head of Social in planning and executing social media campaigns, including product launches, promotions, and collaborations
- Coordinate with the marketing team to ensure consistent messaging and branding across all channels
- Support the brand team, Heads of Departments, and the Head of Performance Media to manage social media advertising efforts aimed at boosting visibility and engagement
The Skills you will bring to the team
- Proven experience as a Social Media Executive or similar role, preferably within the sports nutrition, fitness or health industry
- Excellent copywriting skills and ability to deliver creative content
- Experience in design (3-4+ years) and advanced skills in the Adobe Creative Suite
- Product and lifestyle photography and video editing skills
- Strong understanding of social media platforms, trends, and best practices
- Creative mindset with the ability to generate fresh, engaging ideas
- Experience with social media management tools and analytics platforms
- Passion for sports, fitness, and nutrition is highly desirable
- Ability to engage effectively with influencers and talents
- Some weekend working and travel is required for events
If you think you have what it takes, but don't necessarily meet every single point on the job description, please apply!
Where and how you will work
The opportunity will be based in in London with hybrid working arrangements available through our Smart working model which allows you a greater choice in how you work and live, giving you a better work-life balance.
What we would like to offer you!
The opportunity to develop your career on a global stage, continuous learning through an on-demand learning platform, and acompetitive compensation package including staff discounts, generous family leave policy, health & dental plan, competitive salary.
About Glanbia
The Glanbia Group comprises three divisions: Glanbia Performance Nutrition, Glanbia Nutritional's, and Joint Ventures. Collectively and with our partners we offer an incredible breadth of expertise in nutrition. We employ a team of 6,000 people, work with global food and beverage companies, and sell our award-winning and market-leading products in 130 countries worldwide.
At Glanbia, we celebrate diversity, because we know that our individual strengths make us stronger together. We welcome and encourage interest from a variety of candidates, we will give your application consideration, without regard to race, colour, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.
At Glanbia, our culture celebrates individuality, knowing that together we are more.