Marketing Director

Date: 24 Apr 2024

Location: US

Company: Glanbia

Marketing Director - Optimum Nutrition Americas

Glanbia Performance Nutrition   

Join this dynamic team focused on delivering better nutrition for every step of life’s journey!

The Opportunity 

Are you looking for an opportunity to work on a fast growing global brand? Are you driven by growth and passionate about empowering people to live healthier lives? As the global leader in sports nutrition, Glanbia Performance Nutrition creates high-quality products that fuel athletes, fitness enthusiasts, and health-conscious individuals. Our commitment to excellence drives us to innovate, collaborate, and make a positive impact on the well-being of our customers.

What You’ll Do:

  • Lead the development of 360 activation plans and marketing communications for Optimum Nutrition, inclusive of digital media, retailer media, influencers and brand ambassadors, in-store customer activation that delivers against marketing objectives and long term brand equity growth plans.
  • Oversee storytelling and communication of the brand’s overall marketing strategy and activation plans both for internal and external stakeholders.
  • Partner with world class marketing agencies, managing the strategic partnership and linkages across with internal creative team, and brand team.
  • Oversees brand marketing budget to ensure key ATL/BTL initiatives are efficiently supported and deliver against marketing objectives and drive spending efficiencies to maximize working dollars.
  • Drive rigor against KPIs leveraging analytics to ensure we are constantly optimizing tactics across the various elements of the funnel and linking to business results.
  • Drive alignment across brand and marketing KPIs to ensure overall brand strategy and annual plans are being properly supported.
  • Champion best-in-class execution, levering creative assets to drive brand distinctiveness and breakthrough in the marketplace.
  • Champion a mindset of test and learn to continually enhance and evolve activation and marketing plans across the funnel.

The Skills You Will Bring to the Team

  • Growth driven, high calibre marketing and communications expertise gained working with global brands.
  • Bachelor's degree in marketing, business, or related field. MBA preferred.
  • Clear understanding of the principles of brand growth.
  • Experience working on a global brand, ideally within both a global and local capacity, and demonstrate the ability to bring the global brand strategy to life in a local context and demonstrate a global mindset.
  • A proven track record of bringing communication/creative ideas to life in ways that drive fame and can be activated in consumer and retail contexts in order to drive brand growth.
  • Deep experience in strategic partnership with a world class creative agency, with evidence of leading agency planning, account and creative teams in the delivery of defined goals.
  • Proven experience as a Marketing Director or similar role. 
  • Strategic mindset with the ability to translate business objectives into actionable marketing plans.
  • Strong leadership skills and a track record of building and motivating high-performing teams.
  • Excellent communication skills. Ability to convey complex ideas clearly and concisely.

Why You’ll Love This Role

  • You'll be the architect of our marketing strategy, driving brand awareness and customer engagement.
  • We thrive on creativity. Bring your boldest ideas to the table!
  • Work with cross-functional teams across borders. Your impact will be felt worldwide.
  • Inspire and guide a talented group of marketers.
  • Your work will fuel healthier lifestyles!

If you think you have what it takes, but don't necessarily meet every single point on the job description, please apply!

Where and how you will work  

The opportunity will be based in Downers Grove, IL withhybrid working arrangements available through ourSmart working modelwhich allows you a greater choice in how you work and live, giving you a better work-life balance.  

What we would like to offer you!  

The opportunity to develop your career on a global stage, continuous learning through an on-demand learning platform, and a competitive compensation package including staff discounts, generous family leave policy, health & dental plan, competitive salary, 401K.  

About Glanbia  

The Glanbia Group comprises three divisions: Glanbia Performance Nutrition, Glanbia Nutritional's, and Joint Ventures. Collectively and with our partners, we offer an incredible breadth of expertise in nutrition. We employ a team of 6,000 people, work with global food and beverage companies, and sell our award-winning and market-leading products in 130 countries worldwide.  

  

At Glanbia, we celebrate diversity, because we know that our individual strengths make us stronger together. We welcome and encourage interest from a variety of candidates, we will give your application consideration, without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

 

At Glanbia, our culture celebrates individuality, knowing that together we are more. 

 

 

  

 

 

 

At Glanbia, we celebrate diversity, because we know that our individual strengths make us stronger together. We welcome and encourage interest from a wide variety of candidates, and we will give your application consideration, without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. 

 

At Glanbia our culture will celebrate individuality, knowing that together we are more.