Brand Manager, Netherlands

Brand Manager (Benelux)

Glanbia Performance Nutrition
 

Join this dynamic team focused on delivering better nutrition for every step of life’s journey! 

Glanbia Performance Nutrition are the world’s leading premium sports nutrition company with brands such as Nutramino, Optimum Nutrition, BSN, Isopure, Body & Fit, thinkThin and Levlup, each with its own unique brand essence. With over 2,300 employees and a direct presence in 32 countries worldwide, we are a truly global organisation.

We are are a values’ led organisation focused on driving sustainable business performance the right way. From our business model to our culture, we live our values in everything we do. As we continue to build and grow the leading, most innovative kind of performance Nutrition Company, one of our key values is passion for our Customers and Consumers.

With the brightest minds in Commercial, Marketing, Product Supply, Finance, HR and Customer Service who have made us the business we are today, GPN continues to seek out those who are focused on building their career.

Are you ambitious with a “winning together” mindset? A natural collaborator who enjoys taking risks and working in a challenging hyper-growth environment? If the answer is yes, we would love to talk to you about joining GPN.

The Opportunity 

We are seeking an ambitious, organized, and results-oriented Brand Manager to support the Senior Brand Manager in driving the success of Optimum Nutrition, the world’s No. 1 Sports Nutrition brand, in the Benelux region. This role offers an exciting opportunity to contribute to the growth and visibility of a leading global brand while working in a collaborative and dynamic environment.

The Brand Manager will assist in the development and execution of marketing campaigns, support brand-building initiatives, and work closely with cross-functional teams to ensure the seamless implementation of strategies. This role is ideal for a candidate with strong project management skills, a passion for sports and health, and a keen eye for detail.

Key Responsibilities:

1. Marketing Campaign Execution

• Collaborate with the Senior Brand Manager to plan and execute integrated marketing campaigns (digital, ATL, BTL).
• Coordinate with creative agencies to develop brand assets, including advertising, packaging, and POS materials.
• Assist in managing the brand’s digital presence, ensuring consistency and alignment with global guidelines.
• Support the tracking and reporting of campaign performance and brand KPIs.

2. Social Media and Digital Marketing

• Assist in developing and maintaining the brand’s social media strategy, focusing on Instagram, TikTok, and other relevant platforms.
• Support the creation of content calendars aligned with product launches, promotions, and seasonal campaigns.
• Coordinate influencer partnerships, including outreach, briefing, and monitoring performance.

3. Events and Activations

• Provide support in planning and executing brand events and activations across the Benelux region.
• Help in coordinating logistics for events, including venue selection, materials, and team involvement.
• Contribute to post-event reporting, including performance metrics and insights.

4. Budget Administration

• Assist in tracking the marketing budget to ensure efficient allocation and expenditure.
• Support financial reporting, ensuring that campaigns and initiatives are delivered within budget.

5. Cross-Functional Collaboration

• Work closely with sales, category, and trade marketing teams to ensure alignment on brand strategies and in-market execution.
• Liaise with external partners, including agencies and activation vendors, to ensure timely delivery of assets and campaigns.
• Provide administrative support for meetings, presentations, and stakeholder communications.

Key Requirements:

Education and Experience

• Bachelor’s degree in Marketing, Business, or a related field (Master’s preferred).
• 2-3 years of experience in a marketing or brand role, preferably within FMCG or consumer goods.

Skills and Competencies

• Strong project management and organizational skills.
• Proficient in digital marketing tools, analytics platforms, and MS Office (Excel, PowerPoint, Word).
• Experience with social media platforms and influencer marketing.
• Analytical mindset with the ability to translate data into actionable insights.
• Excellent verbal and written communication skills in English (Dutch proficiency is a plus).

Personal Attributes

• Passionate about sports, health, and fitness.
• Creative thinker with a proactive and problem-solving approach.
• Strong team player with the ability to collaborate across diverse teams.
• Highly motivated and eager to learn in a fast-paced environment.

If you think you have what it takes, but don't necessarily meet every single point on the job description, please apply!
 

Where and how you will work  
The opportunity will be based in Amsterdam, with hybrid working arrangements available through our Smart working model which allows you a greater choice in how you work and live, giving you a better work-life balance. 
  
What we would like to offer you!  
The opportunity to develop your career on a global stage, continuous learning through an on-demand learning platform, and a competitive compensation package including staff discounts.
 
About Glanbia  
The Glanbia Group comprises three divisions:  Glanbia Performance Nutrition, Glanbia Nutritional's, and Joint Ventures. Collectively and with our partners we offer an incredible breadth of expertise in nutrition. We employ a team of 6,000 people, work with global food and beverage companies, and sell our award-winning and market-leading products in 130 countries worldwide.  
  
 

At Glanbia, we celebrate diversity, because we know that our individual strengths make us stronger together. We welcome and encourage interest from a variety of candidates, we will give your application consideration, without regard to race, colour, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

At Glanbia, our culture celebrates individuality, knowing that together we are more.