Assistant Brand Manager, BSN & Isopure

Date: Jun 22, 2024

Location: Gurgaon, DL, IN

Company: Glanbia

Assistant Brand Manager, BSN & Isopure

Glanbia  

Join this dynamic team focused on delivering better nutrition for every step of life’s journey 

   

The Opportunity 

Glanbia Performance Nutrition (GPN)   is the World’s No 1 Sports Nutrition Company. Our brands Optimum Nutrition (ON) and BSN are two of the world’s leading nutritional supplements specifically targeted at Performance Nutrition. We are a part of the Glanbia group (Listed on the Irish and London Stock Exchange) with market leading positions in cheese, whey proteins, sports nutrition and micronutrient premixes. Our products retail across 130+ countries and we employ 5,800 people across 30 countries. At GPN, our mission is to be the first choice of athletes and fitness enthusiasts all over the world, to help achieve their goals through highest-quality, most innovative performance nutrition products.

India and South Asia are Strategic Priorities for Glanbia with an ambition towards 4X growth and rapid scale up, both structurally and with system capability. The incumbent must be able to effectively lead in such an entrepreneurial environment of scale-up and pace of change.

This role will work closely with the Marketing Manager to develop key initiatives and drive goals dealing with promotional management, advertising, branding, event and athlete management.  Responsible for the coordination of marketing programs planned for the Glanbia Performance Nutrition brands, Isopure and BSN, in India ensuring smooth and successful execution.

This permanent position will report to the Marketing Manager.

  • Support the ongoing management of the ISOPURE & BSN Social Platforms such as META platforms, You-Tube etc. - Work closely with the digital agency to coordinate athlete contributions/interviews/photo & video shoots etc.
  • Supporting digital front visibility hygiene of the products & brands for improved performances for sponsored & organic searches e.g. Amazon, Google searches etc.
  • Working with BTL, PR, event management agencies to ensure timely execution of projects
  • Support the development of advertising material across multiple platforms in line with brand objectives and HQ guidelines
  • Lead in planning and managing the sponsored teams and athletes, e.g., handling athlete monthly product allocations, printing athlete gears, coordinating athlete duties in events, sampling & demonstrations as well as liaising with US on approvals.
  • Work with sales and key customers to develop POS solutions and all sampling material requirements
  • Leading the demos/sampling as required including occasional Saturdays
  • Assistance in all aspects of planning for large scale Fitness shows where our brands have a presence.
  • Assistance in planning, execution and tracking of new product launches
  • Working with third party providers on gift with purchase procurement, POS and other collateral

The Skills you will bring to the team

  • Ability to work up timelines for projects and ensuring on time delivery
  • Ability to systematically coordinate projects with good sense of priority setting.
  • Is persistent and resilient in the pursuit of objectives, willing to take on new challenges and works to resolve issues
  • Results oriented with high level of initiative.
  • Ability to analyse market trends, internal sales data and work within budget guidelines
  • Good cross functional team building skills.
  • Good understanding of how to work within brand guidelines
  • Highly adept with Social Media (Facebook, Instagram, YouTube, Twitter)
  • MBA from a Tier I or Tier II B school
  • Ideally, 2 + years brand management experience in FMCG/retail/consumer focused industries OR experience in working at a creative agency in an account management role
  • Brand positioning & segmentation,
  • Good working knowledge of MS Excel and MS Powerpoint
  • Experience managing external agencies
  • Experience in customer/consumer insights

If you think you have what it takes, but don't necessarily meet every single point on the job description, please apply!

Where and how you will work  

The opportunity will be based in Gurgaon, India withhybrid working arrangements available through ourSmart working modelwhich allows you a greater choice in how you work and live, giving you a better work-life balance.   

What we would like to offer you!  

The opportunity to develop your career on a global stage, continuous learning through an on-demand learning platform, and a competitive compensation package including staff discounts, generous family leave policy, competitive salary.

About Glanbia  

The Glanbia Group comprises three divisions: Glanbia Performance Nutrition, Glanbia Nutritional's, and Joint Ventures. Collectively and with our partners we offer an incredible breadth of expertise in nutrition. We employ a team of 6,000 people, work with global food and beverage companies, and sell our award-winning and market-leading products in 130 countries worldwide.  

  

At Glanbia, we celebrate diversity, because we know that our individual strengths make us stronger together. We welcome and encourage interest from a variety of candidates, we will give your application consideration, without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

 

At Glanbia, our culture celebrates individuality, knowing that together we are more.

   

 

 

 

At Glanbia, we celebrate diversity, because we know that our individual strengths make us stronger together. We welcome and encourage interest from a wide variety of candidates, and we will give your application consideration, without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, or disability status. 

 

At Glanbia our culture will celebrate individuality, knowing that together we are more.