Share this Job

Date: May 11, 2022

Location: Dublin, D, IE, D24 PE08

Company: Glanbia

Glanbia Business Services (GBS)



The Glanbia Digital+ Team are looking for a Copywriter to join an established internal agency.


This team is dedicated to digital & creative innovation and excellence, working on some of the world’s best known brands across the Glanbia Group. Leading out key global digital projects and programmes and offering services including creative design, digital strategy, media buying, website development and UX.



This is an exciting opportunity for an experienced Copywriter to make an impact on the success of world leading brands through creative copywriting. You will work with Creative’s and Marketers to bring brand stories to life across multiple strategic projects and platforms.


This is a permanent position that will offer a hybrid working model, combining remote and onsite work in our Waterside Offices, Citywest, Dublin.


About the Glanbia Digital+ team

•            The Digital+ team are built to drive growth for Glanbia, we work with the brand teams to support them on Digital & creative strategy

•            Creative concept and strategic direction are at the core of what we do, we put emphasis on finding the right concept to help direct every project to success

•            Our media buyers develop digital media strategies to hit brand objectives and work closely with the Creative team to ensure that we have the right content for each platform

•            We build, manage and maintain large and small scale websites across the group from ecommerce to brochure ware

•            Our team of dedicated Account Managers develop strong relationships with the brand teams and manage each project from brief to completion

•            This flexible, empowered team weave together Enterprise Design Thinking, Lean, UX and Agile methodologies


Key elements of the role

•            You will bring storytelling to each project, understanding how to reach people’s hearts and minds

•            Collaborate with Creative’s & Marketers to on large and small scale marketing projects (campaigns, email marketing, website content & social)

•            Ensure all our communications are exciting, engaging, on brand and word perfect

•            You will be able to identify the differences in style of copy for different mediums and effectively tailor the communication and content style for each audience

•            Research and understand the client's needs and target audiences, through online searches, reviews of existing research, interviews with subject matter experts, and in-person meetings

•            Develop relationships with key stakeholders to ensure we're trusted as the authority within the business when it comes to all things copy

•            Work with the wider team and stakeholders from around the business to ensure that we're clear on briefs and the messages our copy needs to convey

•            Help ensure that key brand documents, including tone of voice, are kept up-to-date and on brand



•            Bachelor’s degree in English, Journalism,  Communications or equivalent experience


Skills & Experience

•            Excellent copywriting and editing experience – (at least 5 years)

•            Experience working as a Copywriter in an agency or in-house environment

•            A proven track record of creating compelling content across multiple platforms and campaigns

•            Strong research skills

•            You will have commercial awareness with the ability to understand various different target audiences

•            Strong organisational skills

•            Strong understanding of writing for SEO



•            A love of language and creativity, curiosity fuels your creativity: you enjoy figuring out how/what in your copy works or doesn’t and use that to craft even better messages

•            A positive can do attitude & comfortable operating to multiple deadlines and projects at once

•            Excellent attention to detail

•            A team player who has the ability to motivate others, making it fun while getting the job done.

•            A passion for digital marketing, media, commerce and technology

•            You will enjoy working in a fast-paced, innovative environment where the focus is on continuous improvement and the challenge to make it better

•            Excellent presentation and communication skills




A World Leading Global Nutrition Group

•            #1 Global portfolio of sports nutrition brands

•            #1 Dairy Processor in Ireland

•            #1 Producer of American Style Cheddar Cheese


Glanbia Plc is a global nutrition group, dedicated to delivering better nutrition for every step of life’s journey. Headquartered in Kilkenny, Ireland, we employ over 7,500 people across 32 countries and our products are sold or distributed in over 130 countries.


With a worldwide presence, Glanbia Plc continues to build our global nutrition business, thanks to our clear vision, strong values and most importantly our people. So if you’re looking to develop your career, stretch your ambitions and work for a company that has the ability to succeed on the world stage, ours is a journey you’ll want to share.



At Glanbia, we celebrate diversity, because we know that our individual strengths make us stronger together. We welcome and encourage interest from a wide variety of candidates, and we will give your application consideration, without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.


At Glanbia our culture will celebrate individuality, knowing that together we are more.